to other forms of advertising, billboards are a relatively inexpensive
way to get your point across to the general public.
this: A newspaper ad is
only good for a day and a television commercial only lasts about thirty
seconds. But a billboard ad is working for you twenty four hours a day,
seven days a week.
cost of billboard advertising ranges from about $700 to $2,500 a month.
At that rate, ten billboards could run as much as $25,000 per month.
That sounds like a lot of money, until you realize that a full page ad
running for one day in a major newspaper costs about the same!
the past, billboards had to be hand painted – a time consuming and
costly venture. But with today's computer technology, billboards are
designed on a computer screen, printed to vinyl or poster paper, and
glued to the billboard structure. The result: Higher quality ads in
less time for less money.